Haagen-Dazs

Haagen-Dazs is a premium ice cream brand offering rich, indulgent frozen desserts made from high-quality ingredients. The stores serve classic flavors, sundaes, and milkshakes in a café-style setting. The brand targets dessert lovers seeking a luxurious treat. Positioned in the premium food segment, Haagen-Dazs stands for craftsmanship and superior taste.

Since the beginning, Häagen-Dazs has sought to innovate and bring new frozen dessert experiences to its customers, including distinctive flavors such as Vanilla Swiss Almond, Butter Pecan and Dulce de Leche to name just a few. Häagen-Dazs was also the first to introduce the world to ice cream bars for a grown up palate, with the introduction of the Häagen-Dazs® ice cream bar line in 1986. Other super premium innovations followed, with Frozen Yogurt in 1991 and Sorbet in 1993. To this day, Häagen-Dazs remains committed to developing exceptional new super premium frozen dessert experiences, releasing new flavors every year.

Rio Grande Valley Premium Outlets is a large outlet shopping center situated in Mercedes, Texas, at 5001 East Expressway 83. It occupies approximately 578,000 square feet and hosts around 140 stores. The mall is conveniently located along Interstate 2 (Expressway 83), making it easily accessible by highway. Mercedes is part of the Rio Grande Valley region in southern Texas, an area known for its warm climate and proximity to the U.S.-Mexico border. The region is not coastal but lies inland, about an hour’s drive west of South Padre Island, a popular beach destination. The surrounding area combines suburban communities and commercial zones, serving both local residents and tourists traveling through this part of Texas. The outlet mall features a broad mix of retail stores, primarily focused on fashion and footwear, including well-known brands such as Armani Exchange, Coach, Columbia Sportswear, Michael Kors, Nike, and Polo Ralph Lauren Factory Store. The retail mix includes luxury brands, sportswear, and casual apparel, catering to a variety of shopping preferences. In addition to shopping, the mall offers food options and amenities to enhance the visitor experience. Parking is ample and free, accommodating the high volume of shoppers typical for outlet centers. Rio Grande Valley Premium Outlets operates with hours generally from 11:00 AM to 8:00 PM Monday through Thursday, extending to 9:00 PM on Fridays and Saturdays, and closing earlier at 7:00 PM on Sundays. This schedule supports both weekday and weekend shopping needs. The mall’s location on a major expressway and its extensive range of stores make it a key retail destination in the Rio Grande Valley area.